2012 Primary Springfield Mayoral Contest Simulation

This post presents some analysis of the polling results for the Springfield mayoral race presented earlier.  This graphic shows tracking poll predictions and the final vote. The original results are at: http://lindholmcompanyblog.com/?p=7741.

Using this simulation technique, there was virtually no change in support levels during the two months of the campaign before the election. This implies that Springfield voters are pretty settled on their preferences for mayor and probably on the direction of the city.

QUESTION
If the election for Mayor of Springfield were held today, would you vote for Christine Lundberg or Denise Bean (ROTATE NAMES)? IF DON’T KNOW: Which way would you lean?

METHODOLOGY
200 telephone interviews of likely 2012 City of Springfield Primary voters were conducted March 13 and 14, 2012. The margin of error at the sample median is 7 percent.

The election results are the final unofficial numbers from Lane County Elections.

The adjustment assumed that one-third of the undecided voters would vote for the incumbent and that the remaining two-thirds would go to the challenger. In this case, one-third of the undecided were assigned to Lundberg and two-thirds to Bean.

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